As the music industry embraces a period of reawakening, global touring has now – more than ever – become a priority for musicians and their teams alike. And while everyone can agree that artists need to be back out on the road touring within the international market ASAP, there are still a series of challenges that stand in the way in this new COVID-normal environment.
Whether it be knowing how to market yourself as a new artist, knowing how to best make new networks overseas when booking shows, or simply working out where you or your band should be looking first when it comes to international touring, there are many questions artists may have when considering re-entering road life.
Moderator Dom Alessio leads this special BIGSOUND forum with agents, label representatives, promoters and publicists from the UK and US, to discuss how best to navigate the ways to capitalise on international touring as an Australian artist.